Case Studies

Case Study: HSBC Water Programme

As a partner in the HSBC Water Programme, Earthwatch is delivering freshwater research and education to help inform and transform water management. The programme takes place in 25 cities worldwide in 2012, in a 5-year time frame, we aim to engage 100,000 HSBC employees in freshwater data collection and safeguard the quality and supply of freshwater in the future.

Case Study: HSBC Climate Partnership

Earthwatch’s role in the HSBC Climate Partnership involves a five-year research programme involving over 100,000 HSBC employees in learning and engagement activities around climate change and forest ecosystems.

During the five-year programme, employees from across the business are selected to spend 1-2 weeks at a Regional Climate Centre. Here, they work with scientists and take part in discussion and action planning sessions to increase their understanding of climate change. When they return to work, they will develop projects that further HSBC’s commitment to sustainability. A larger number of employees participate in 1 day conservation activities near to urban centres.

Ashridge Business School undertook an external evaluation of the HSBC learning programme in 2010. Read a summary of the report here.

Find out more about the HSBC Climate Partnership and our 1-day projects in Asia Pacific.

Case Study: McDonald’s UK

Earthwatch partnered with McDonald’s UK in 2009. In August 2010, eight McDonald’s Crew joined an Earthwatch research project, ‘Costa Rican Coffee from Community to Cup’ at one of the world’s largest coffee cooperatives.